ABOUT ALIGN
SALES GROUP

From food distribution to product marketing, we’re here to help you maximize your brand’s potential.

Our mission

EMPOWERING MANUFACTURERS

At Align Sales Group, our mission is to empower manufacturers to achieve remarkable sales growth and widespread product distribution. As a dynamic sales and marketing organization, we are committed to fostering synergistic relationships between our manufacturing clients and distribution and retail partners.

Our mission is to be a trusted partner, guiding our clients toward growth, profitability, and long-term success. Together, we strive to redefine what is possible in the sales and marketing landscape, making a lasting impact on the brands we serve and the industry as a whole.

We believe in the power of personal care for our customers and employees. As visionaries in the food brokerage industry, we understand the importance of building strong connections. Our dedicated team goes above and beyond to provide exceptional service, ensuring that our clients receive the utmost attention, guidance, and support.
We recognize that true success is achieved through collaboration and partnership. Our mission is to connect manufacturers with distribution and retail partners who align with their vision and values. By fostering synergistic relationships, we enable our clients to maximize their sales volume and achieve widespread product distribution.
At Align Sales Group, we are driven by the desire to deliver remarkable results. We measure our success by the success of our clients. We are committed to continuously improving our services, staying ahead of industry trends, and adapting to evolving market dynamics to ensure that our clients always have a competitive edge.

OUR CURRENT CLIENTS

Manufacturers rely on Align Sales Group to provide sales, marketing and channel relationship management solutions to drive product sales and revenue. We proudly represent the brands listed below, and are continually growing our client base with fantastic products and dedicated distribution.

OUR VALUES

At Align Sales Group, our core values are the foundation of everything we do. They guide our decisions, shape our culture, and drive our commitment to excellence. Through specialization, commitment, dedication, and growth, we strive to deliver exceptional results and help our clients succeed in the marketplace. Partnering with Align Sales Group means choosing a values-driven organization committed to your success. Let us help you achieve your goals and take your brand to new heights in the marketplace. Contact us today to learn more!

We specialize in serving convenience store and grocery channels to bring the highest value proposition to our clients. Focusing on select markets empowers us to attract top talent, build exclusive partnerships, and advise our clients with an unprecedented level of channel expertise.
The sky is not the limit at Align. Our sales and marketing approach is uniquely tailored to suit the unique needs of each individual client. We are committed to providing customized, effective sales and marketing strategies 100% of the time.
We are fully dedicated to providing unique go-to-market strategies throughout the entire sales cycle. Our consultative approach, which includes market analysis, sales consulting, marketing & promotion, merchandising, and business process management, ensures the successful continuity of client brands.
Our strategic, consultative approach empowers us to establish short and long-term growth metrics. Supported by our expansive network of suppliers, retailers, and wholesalers, we ensure maximum product distribution and brand growth.

ABOUT US

At Align Sales Group, our commitment to excellence begins with close collaboration and personalized attention to our clients. As a trusted Midwest food broker, we understand that every manufacturer is unique, with specific goals and challenges. That's why our approach starts with an in-depth consultation, where we gather market-specific sales data and analytics, evaluate optimistic sales goals, and identify potential partnership opportunities within our extensive network.

We take the lead in managing partnerships on behalf of our clients and provide regular reports and feedback to optimize product distribution and achieve sales objectives. With our customized strategies and dedicated support, we aim to help you thrive in the competitive food industry and unlock the full potential of your brand.

OUR APPROACH

At Align Sales Group, we pride ourselves on collaborating closely with manufacturers to provide the best possible service. During the initial phase of consultation, we work together to retrieve market-specific sales data and analytics, evaluate optimistic sales goals, and provide insights into potential partnership collaborations within our extensive network of over 7,000 retailers and 75+ distributors. We manage all partnerships on behalf of our clients and provide consistent reports and feedback to enhance product distribution and achieve sales goals.

Our approach includes providing personalized attention to each client, developing a customized strategy that is tailored to your unique needs and goals, and working closely with you throughout the entire sales process. Our ultimate goal is to help you succeed in the competitive food industry and maximize your brand’s potential.

Our customized strategies, tailored to your specific needs and goals, will guide you through the entire sales process. Together, we will navigate the competitive food industry and unlock the full potential of your brand. Contact us today to learn more!

Join us in our mission to drive success through synergistic partnerships.

Contact us today to explore how Align Sales Group can help your brand achieve remarkable growth and widespread product distribution.

Get In Touch

FREQUENTLY ASKED QUESTIONS

Whether you're a manufacturer, entrepreneur, or business owner, understanding these key aspects of the distribution process is essential for your success in the marketplace. Here, you can find answers to common questions about product distribution, finding sales representatives, the role of food brokers in product marketing, and more. If you want to stay up to date on all things ASG, check out our news page.

Product distribution refers to the process of getting your products into the hands of consumers. A food broker plays a crucial role in product distribution by serving as an intermediary between food manufacturers and retailers. Unlike a distributor, a food broker does not take ownership of the products, but rather works on behalf of the manufacturer to promote and sell their products to retailers.
Finding a representative to sell your product can be challenging, but there are a few strategies you can use. One option is to attend industry trade shows and events to connect with potential representatives. You can also search online directories and databases for food brokers and sales representatives that specialize in your product category. Another option is to ask for referrals from other manufacturers or industry contacts.
Food brokers play a critical role in product marketing by leveraging their relationships with retailers to promote and sell your products. They work closely with manufacturers to develop effective marketing strategies, including product positioning, pricing, and promotion. Food brokers can also provide valuable insights into consumer trends and preferences, helping manufacturers make informed decisions about product development and marketing.
Bringing your product to market involves a number of steps, including product development, packaging design, and distribution. To build your brand and effectively distribute your products, it is important to work with experienced partners, such as food brokers, who can provide guidance and support throughout the process. A food broker can help you identify the best distribution channels for your products, develop pricing strategies, and build relationships with key retailers.
Getting your product in stores requires a strategic approach that involves building relationships with retailers and effectively marketing your products. A food broker can help you identify the best stores and distribution channels for your products, and develop effective marketing strategies to promote your products to retailers. They can also help you negotiate favorable terms with retailers and manage logistics, such as product placement and inventory management.
Marketing new products can be challenging, but a food broker can help you overcome these challenges by leveraging their industry experience and relationships with retailers. They can help you identify target consumers and develop effective marketing strategies to reach them. Food brokers can also help you navigate the complex regulatory landscape and ensure that your products meet all relevant safety and quality standards.